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North American expansion for simulator leader

23 February, 2009 - Salt Lake City USA

Immersive Technologies, the world’s leading supplier of operator training simulators used in the mining and earthmoving industries, has underlined its commitment to growth and customer support in the Americas with a move to new regional headquarters in Salt Lake City, Utah.

The move to bigger premises follows a period of strong sales for the company in the region with the new facilities allowing for expansion of customer support and improved staff development opportunities.

“The company’s investment in new facilities demonstrates its ongoing long-term commitment to North America to both staff and customers,” said an Immersive Technologies' representative.

“The facility has provided a significant functional improvement, with expanded areas for service and sales, together with larger simulator demonstration and training facilities.”

“We also recently increased our capability to support Canadian customers with the commencement of a service engineer in Calgary in Jan 2009.”

“In an environment of lower commodity prices, many of our customers are increasingly applying our innovative solutions to reduce their cost and risk of operations. This expansion positions Immersive Technologies to better support them,” said the Immerisve Technologies representative.

Immersive Technologies last year supplied its largest individual order when it provided five AE Simulators to Elk Valley Coal (now Teck Cominco Coal) in Canada. The company has also recently supplied simulators to Western Goldfields’ new Mesquite gold mine in California, and to Chevron’s oil sands mining operations in Canada’s Athabasca Basin.

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About Immersive Technologies

Immersive Technologies is the world's largest, proven and tested supplier of surface and underground Advanced Equipment Simulators to the global mining industry. The company has achieved this unique position by focusing on its mission to make every mining and earthmoving equipment operator in the world safer and their employer more profitable through its simulation technologies. Immersive Technologies' Advanced Equipment Simulators are helping hundreds of mining companies around the world to increase their equipment operators' safety and site profitability through effective simulation training.

Immersive Technologies provides its customers with the most effective Advanced Equipment Simulators available. This is made possible through the formal exclusive licensing and technical information alliances Immersive has established with the leading Original Equipment Manufacturers (OEM), including: Caterpillar, Hitachi, Komatsu and Liebherr. These unique alliances provide Immersive Technologies with exclusive access to the OEM's proprietary and confidential machine technical information that is required to correctly simulate the OEM's machines and is not available through other public or dealer channels.

With advanced simulator modules deployed in 39 countries, Immersive Technologies is dedicated to provide outstanding service. To deliver on this commitment the company has customer sales and support offices located close to its customers in Perth and Brisbane Australia, Salt Lake City USA, Calgary, Ottawa & Vancouver Canada, Monterrey Mexico, Lima Peru, Santiago Chile, Bochum Germany, Johannesburg South Africa, Jakarta Indonesia, Kolkata India and Jeddah, Saudi Arabia.

Immersive has the global mining experience, innovative technology, product range, OEM relationships, proven support commitment and industry vision to partner with you to ensure your simulator training solution delivers the significant results you expect.